Thursday, January 20, 2005

The Supermarket Surprise

How many people allow themselves to be surprised at supermarkets these days?

Are we all so jaded and pre-programmed by tv commercials and branding exercises to the extent that our sensory perception is dulled the moment we push our dollar coin into the shopping cart mechanism?

When I was a kid… the supermarket was always a place of joy and excitement… a chance to see what the world had in store. I felt like I could go there everyday and still be surprised by something I missed.

Some would say AWESOME, you’re attuned to the simple joys.

Most would say YOU’RE TOO EASILY PLEASED.

does it really matter?

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